Meet the new Cariqa

When we founded Cariqa, our mission was simple: make EV charging easy for drivers. But as we grew, it became clear that the real barrier wasn’t at the plug; it was the fragmented system affecting operators, OEMs, and service providers alike.

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The real problem

Charge Point Operators (CPOs) operate in a reseller model that limits pricing control, delays payouts, and severs their customer connection. Drivers face multiple prices for the same station, and transparency is lost.

Inefficiencies like these aren’t confined to operators; they affect the entire EV value chain.

• Service providers - from fleets to rental and mobility platforms - face integration barriers that make adding charging costly and complex. Each new connection increases overhead while reducing control over pricing and user experience.
• OEMs (carmakers) are expected to provide seamless public charging experiences inside vehicles and apps, but fragmented systems and inconsistent data make that difficult to deliver.
• Drivers, ultimately, face confusion, variable prices, and limited reliability.

Across the industry, the pattern was the same: disconnected systems, misaligned incentives, and each party optimising for its own goals. Operators for utilisation, resellers for margin, OEMs for brand experience, but the result was a system that worked for no one.

This was the turning point for Cariqa.

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Evolving to meet the need

To make EV charging seamless, the industry doesn’t need more intermediaries — it needs a shared infrastructure layer that connects every participant transparently.

This insight shaped Cariqa’s evolution.

We evolved from a solution designed for drivers to a platform designed to unify the EV ecosystem -  connecting those who operate the networks, build the vehicles, and deliver the services that keep drivers moving, and the drivers themselves.

Today, Cariqa acts as the payment and connectivity layer for EV charging, connecting operators, platforms and drivers through one transparent foundation.
We enable:

• Operators to control pricing, payments, and performance in real time.
• OEMs to integrate seamless, compliant charging within vehicles and apps.
• Service providers to embed operator-backed charging into their products, retaining users and revenue.
• Drivers to benefit from fair pricing and consistent, reliable access across Europe.

By simplifying the infrastructure behind charging, we’re enabling the entire ecosystem to work as one - connected, transparent, and built for scale.

We’re not adding another layer to the system; we’re removing unnecessary ones.

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A new brand for a new mission

This evolution required more than a technical shift; it needed a brand that reflects the scale of what we now enable.

The rebrand marks our next chapter: serving as the foundation for a smarter, more open charging ecosystem. We're building the infrastructure that powers trust between operators, OEMs, and service providers, ensuring every transaction works seamlessly.

Our goal is simple: to make EV charging open, transparent, and effortless - for everyone involved.

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